Accepting Hanbok Photos Until September 8 Under the Theme ‘Wearing, Enjoying, and Engraving Hanbok Stories in the Heart’


Follow the Instagram Account JongnoHanbokAlimi, Then Upload Related Stories, Shooting Locations, and Hashtags



Photo of "Making Memories with Kong-i," which won the grand prize last year

Photo of "Making Memories with Kong-i," which won the grand prize last year

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Jongno-gu (Mayor Jeong Munheon) is holding the ‘2023 Jongno Hanbok Photo Contest’ until September 8.


The contest aims to discover and share photos that capture the beauty and memories of our elegant traditional clothing and to raise interest in Hanbok. This year’s theme is set as ‘Wearing, Enjoying, and Engraving Hanbok Stories in the Heart.’


Anyone interested can submit ▲ photos wearing Hanbok with Jongno as the background ▲ photos wearing Hanbok with pets by September 8.


The method is to follow the JongnoHanbokAlimi account on your Instagram, then upload related stories, shooting locations, and hashtags. Each person can submit up to three entries, and the works must have been taken within one year from the announcement date. Extra points will be given for photos featuring three generations together.


The district will comprehensively evaluate completeness, artistry, creativity, and usability after submission and plans to announce the results on the district office website and Instagram on the 21st of next month. For submission formats and other details, please refer to the contest announcement on the district office website. Related inquiries can be directed to the Culture Policy Team in the Culture Division.


A total of 37 winners will be awarded. The grand prize winner will receive a certificate from the Jongno District Mayor and a cash prize of up to 1,000,000 KRW. Additionally, the district will award excellence, merit, encouragement, and honorable mention prizes, and all winners will be offered the opportunity to participate in the Hanbok Photo Exhibition at the Jongno Hanbok Festival held in October.



Mayor Jeong Munheon stated, “As the birthplace of Korean culture, Jongno is taking the lead in contributing to the development and transmission of traditional culture by holding the Hanbok Photo Contest again this year without fail. We hope the culture of wearing Hanbok not only on special occasions but also in daily life will spread widely.” He added, “We ask for your great interest in the Jongno Hanbok Festival to be held this October.”


This content was produced with the assistance of AI translation services.

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