Meta Platforms, the parent company of Facebook, has officially announced that it will release a PC version of Threads, a social networking service (SNS) launched as a rival to X (formerly Twitter).


[Image source=Reuters Yonhap News]

[Image source=Reuters Yonhap News]

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On the 22nd (local time), Meta officially revealed plans to launch a web version of Threads. Mark Zuckerberg, Meta's CEO, also confirmed on his Threads account with a photo showing the web version being developed, stating, "The web version will be available within the next few days."


Once the web version is released, Threads users will be able to log in through their desktop computer browsers, create posts, and view other posts. The web version has been one of the features users have long hoped to see added to Threads. Earlier, The Wall Street Journal (WSJ) reported that the web version of Threads was expected to launch as early as this week and was currently in internal testing.

Image source=Mark Zuckerberg, CEO of Meta Platforms' Threads

Image source=Mark Zuckerberg, CEO of Meta Platforms' Threads

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Accordingly, the release of the web version is attracting attention as a potential opportunity to revive user interest in Threads. Threads, which positioned itself as a rival to X, sparked a frenzy by surpassing 100 million sign-ups within just five days of its launch in early July. However, it has since been confirmed that the number of active users sharply declined. In response, Meta has recently focused on adding new features.



According to SimilarWeb, a website tracking company, the daily active Android users of Threads peaked at 49.3 million on July 7, shortly after its launch, but plummeted to 10.3 million by August 7, a month later. Additionally, even users who continued to use Threads spent less time on the app than before. The Washington Post (WP) analyzed, "Meta is expanding Threads' features, but it faces a tough battle to revive interest in the app and bring people back."


This content was produced with the assistance of AI translation services.

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