LG Electronics announced on the 22nd that it will participate as the official headline partner of the global art fair 'Frieze Seoul 2023.'



Ahead of Frieze, which will be held for four days starting from the 6th of next month at COEX in Gangnam-gu, Seoul, LG Electronics is currently screening teaser videos on four large electronic billboards located at Parna Media Tower in Samseong-dong, Digital Chosun Ilbo Building in front of City Hall, Ilmin Museum of Art in Gwanghwamun, and Daewoo Utopia Building in Jamsil.

LG Electronics is participating as the official headline partner of the art fair 'Frieze,' showcasing masterpieces on OLED TVs. The photo shows a preview video being displayed on the electronic billboard at the Parnas Media Tower in Samseong-dong. Photo by LG Electronics

LG Electronics is participating as the official headline partner of the art fair 'Frieze,' showcasing masterpieces on OLED TVs. The photo shows a preview video being displayed on the electronic billboard at the Parnas Media Tower in Samseong-dong. Photo by LG Electronics

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The video, which features a poem by the late poet Kim Kwang-seop expressing longing for a friend as stars shining in the dark night sky, and a work by the late artist Kim Whanki that depicts the universe with countless dots while recalling dear friends and hometown, using the last line of the poem as its title, captures the attention of passersby.


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