BPA Launches Heatwave Safety Campaign 'Busanhang-eul Butak海'
Busan Port Authority (BPA) is conducting a safety campaign called "Please Take Care of Busan Port" from the 17th to the 21st of this month around Busan Port due to the ongoing intense heat during the peak summer season.
Due to the continuous heatwave, the authority is providing cool beverages via food trucks to partner companies and port workers who are directly exposed to heat-related illnesses. The campaign promoting the three major safety rules for the peak summer season (water, shade, rest) is being held around Bukhang, Gamcheon Port, and the New Port area.
BPA has produced banners and promotional materials featuring its official mascots, Haebeom and Bboobboo, to raise awareness of the three major safety rules for the peak summer season and the work stoppage request system.
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Through this, BPA expects to increase external recognition of its mascots and generate interest in the campaign, thereby enhancing safety awareness.
A BPA official stated, "This campaign was launched to comfort and express gratitude to partner companies and port workers who are vulnerable to heat-related illnesses while working in the intense heat," adding, "We hope that everyone can momentarily forget the heat with cool drinks and pay close attention to safety to get through the peak summer season safely."
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