KCC Construction's Swiichen New Campaign Surpasses 10 Million YouTube Views

KCC Construction announced on the 16th that its new campaign, "Clash of Civilizations Season 2 - The Emergence of a New Civilization," surpassed 10 million views on YouTube in just over two weeks since its release.

KCC Construction Swiichen New Campaign. [Photo by KCC Construction]

The new Switzen campaign is a follow-up to the 2020 campaign "Clash of Civilizations." The original "Clash of Civilizations" resonated deeply with audiences through the message that "becoming a family is a repeated process of different civilizations clashing and understanding each other."

This "Clash of Civilizations Season 2 - The Emergence of a New Civilization," released in 2023 after three years, is composed of episodes depicting the process of a couple having a child and becoming parents. The couple experiences new types of conflicts different from the past as they face the challenges of raising a child for the first time. The campaign conveys the message that the house called family becomes stronger through the accumulation of times of conflict and harmony brought about by the emergence of a new civilization (the child).

This campaign focuses on finding the essential meaning and value of a home, embodying KCC Construction’s unique philosophy of capturing various stories from everyday life.

A KCC Construction representative said, “Raising new life may be the most difficult yet most valuable task in the world,” and added, “We send comfort and support to all parents around the world.”

This content was produced with the assistance of AI translation services.