Shinyoung Securities Opens 'Private Club Myeongdong' for Gangbuk Asset Owners

Shinyoung Securities announced on the 7th that it has opened the 'Private Club Myeongdong' service targeting wealthy individuals in the northern Seoul area.

Private Club Myeongdong, Shinyoung Securities' premium asset management center, is the second branch following the first location in Cheongdam opened last year. The Private Club is characterized by an organically designed combination of professional personnel, space, and various content to derive the best solutions for complex customer needs.

Private Club Myeongdong focuses on the 'APEX Asset Management' service, which has recently received great responses from customers. APEX Asset Management is Shinyoung Securities' differentiated asset management service where expert groups in portfolio, tax, real estate, and other fields establish asset operation principles and investment direction standards that align with the customer's investment objectives. It also provides integrated services including actual execution and post-management such as rebalancing.

It is reported that this approach, where financial companies consider long-term investment alternatives based on customers' investment goals before providing services, has received positive feedback from wealthy individuals who were dissatisfied with previous fragmented investment proposals.

Wang Hyun-jung, head of Shinyoung Securities Private Club Myeongdong Center, said, "Through APEX Asset Management, we plan to provide thoroughly customized management services for each customer while focusing on helping customers succeed in passing down their family legacy."

Wang added, "The unique lounge space and media wall inside the center were created to build empathy with customers on various topics," and stated, "Our goal is for customers to clearly feel the differentiated service."

This content was produced with the assistance of AI translation services.