Strengthening Communication and Presence in the Korean Market
Upgrading Customer Accessibility and Understanding
The golf brand Cobra Golf, operated by the global sports brand Puma, has renewed and reopened its Korean website.
On the 3rd, Cobra Golf stated, "This is a time when our products are being recognized in Korea," and added, "We have upgraded to strengthen our presence in Korea." Cobra Golf organized the site so that information about products and tour players can be viewed at a glance. A Cobra Golf representative said, "We are planning various services to enhance customer satisfaction along with strengthening the brand image," and added, "We will continue to be a brand that actively communicates with customers."
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Cobra Golf was established in 1973. It has supported players such as Greg Norman (Australia) and Rickie Fowler (USA). In Korea, the LTDx model gained tremendous popularity in 2022. Until now, Cobra Golf has been delivering product and brand information to golfers through its English website. With the opening of the Korean website this time, it will be able to effectively explain its brand identity and products.
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