SPC Paris Baguette Ranks 37th in US 'Top Global Franchise'

Included in the Top 200 Global Brands Selected by 'Entrepreneur'
Ranked No.1 in Bakery Cafe Category, Only Korean-Founded Brand
Also Ranked 17th Among Multi-Store Top Brands

SPC Group's bakery brand Paris Baguette announced on the 3rd that it ranked 37th in the 'Top Global Franchise' selected by Entrepreneur in the United States in 2023.

Photo by SPC

Entrepreneur, a leading U.S. business magazine alongside Forbes and Fortune, recently announced the top 200 global brands operating franchises across all industries in the U.S. that also run businesses in countries outside the U.S.

This ranking was determined based on criteria such as franchise size and growth, brand strength, and financial stability, targeting companies operating five or more stores outside the U.S. Regardless of industry, Paris Baguette ranked 37th, achieving the highest position in the bakery cafe sector and was the only brand established in Korea to be listed. Additionally, it ranked 17th in the 'Top Brands for Multi-Unit Franchisees' category, again the only pure Korean brand to make the list.

Following its 25th place ranking in the 'Franchise 500' selected by Franchise Times, a U.S. franchise-focused media outlet, in October last year, Paris Baguette has been receiving positive evaluations from numerous influential local media, successfully establishing itself in the U.S. market. In fact, Paris Baguette signed 66 franchise agreements and opened about 20 stores in the U.S. in the first half of 2023, showing steady progress.

This year, Paris Baguette plans to expand further into North Carolina, Washington, Hawaii, and Tennessee, aiming to sign over 160 franchise agreements and open more than 60 stores in total.

An SPC official stated, "Paris Baguette is highly regarded in the U.S. market, the birthplace of franchise business and a battleground for global brands," adding, "We will continue to actively pursue business and accelerate efforts to achieve 1,000 stores in North America by 2030."

This content was produced with the assistance of AI translation services.