'PubaO' Panda Family Craze... Everland, Industry's First to Surpass 1 Million YouTube Subscribers

Accumulated 2,500 Contents, 370 Million Views
Recent Popularity Including Birth of Pubao Twins' Younger Sibling

Samsung C&T Resort Division announced on the 25th that the number of subscribers to its Everland YouTube channel surpassed 1 million for the first time in the industry.

Everland has been operating its YouTube channel since 2019. In May of that year, it received the Silver Play Button awarded for reaching 100,000 subscribers. On the 21st, after 4 years and 2 months, it reached 1 million subscribers and earned the Gold Play Button. Surpassing 1 million subscribers is the first achievement in the domestic travel and leisure industry. Samsung C&T Resort Division stated, "Through YouTube, customers can experience and cherish content such as animals and plants online anytime."

The channel has about 2,500 videos including vlogs. The cumulative views amount to approximately 370 million. Especially recently, as the popularity of the panda family including Fubao and the twin pandas has increased, Everland analyzed that the speed of subscriber growth has also accelerated. In the first half of this year alone, about 230,000 new subscribers were added.

The most popular video on the Everland YouTube channel, "Grandpa Panda and Po Bao's Arm-in-Arm Date," has recorded 19.13 million views as of 8 a.m. on the 25th.
[Photo by Samsung C&T Resort Division]

There are about 550 videos related to pandas. The most popular video is the content titled "Panda Grandpa and Fubao Arm-in-Arm Date," featuring zookeeper Kang Cheol-won and Fubao arm-in-arm on a date. As of 8 a.m. that day, the cumulative views reached approximately 19.13 million. An Everland official said, "In the future, we plan to expand the fandom further by producing various content reflecting customer needs, not only about the panda family."

Samsung C&T Resort Division said that until the 7th of next month, if you leave a comment on the event post with your most memorable Everland YouTube video and congratulations, 100 people will be selected to receive gifts including an Everland 4-person admission ticket, Safari Special Tour, and subscriber goods set. Details about the 1 million subscribers thank-you event can be found on the Everland YouTube channel.

Samsung C&T Resort Division also stated that they operate various SNS channels including YouTube channels such as "Malhaneun Dongmulwon Puppa TV" (360,000 subscribers) and "Tita Nam" (280,000 subscribers), as well as Instagram (630,000 followers) and Facebook (5.9 million followers), in addition to Everland.

This content was produced with the assistance of AI translation services.