CU Launches Giant Dakbaeksuk... 30% Cheaper Than Specialty Stores
Euratchacha Convenient Meal 'Smoked Duck' Usage
CU announced on the 6th that it will launch a cost-effective (price-performance) health food ready-meal series to celebrate Chobok.
The main products include three premium items: Giant Ginseng Chicken Baeksuk, Paldo Hankki Health Samgyetang Porridge, and Whole Meat Health Chicken Kalguksu, along with seven Urachacha ready meals such as lunch boxes, gimbap, noodles, and salads.
The Giant Ginseng Chicken Baeksuk is a large 1.2kg portion served in a 30cm diameter container, containing two whole 2XL chicken legs. It can be conveniently prepared in 10 minutes using a microwave without any additional cooking. The price is about 30% cheaper compared to specialized samgyetang restaurants.
Paldo Hankki Health Samgyetang Porridge is a premium Gapyeong-style chicken porridge combining ginseng chicken porridge with whole chicken legs. When purchased together with the Giant Ginseng Chicken Baeksuk using an NH Nonghyup Card, customers can receive a 30% discount. The Whole Meat Health Chicken Kalguksu is a meal kit product that can be easily boiled, featuring fresh kalguksu noodles with whole chicken breast included.
The Urachacha health ready meals utilize smoked duck. They offer a variety of options such as lunch boxes, rice bowls, gimbap, triangular gimbap, cold dishes, salads, and Chogye noodles, allowing customers to choose according to their preferences.
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A BGF Retail official stated, “Due to the recent consecutive price increases, more consumers are tending to enjoy health foods conveniently and economically at convenience stores.”
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