Nongshim's 'Meoktaekkang' Surpasses 1 Million Packs in One Week... "Increasing Supply"

Plan to Increase Production by 30% Starting Next Week

Nongshim announced on the 5th that it will increase the production volume of its new product, Meoktaekkang, by 30% starting next week.

Since its launch on the 26th of last month, Nongshim Meoktaekkang has sold over one million packs within a week, receiving a hot response. Nongshim plans to match market demand by producing the maximum possible quantity starting next week. To achieve this, some of the snacks currently produced at the Busan factory will be transferred to other factories after August, allowing for greater focus on Meoktaekkang production. In this case, the production volume of Meoktaekkang will increase to about 1.5 times the current level.

A Nongshim official said, “It seems that the popularity comes from reinterpreting the familiar taste of Meoktae, a favorite among consumers, into a snack called Kkang in a way that is both familiar and new,” adding, “We will continue to create delicious snacks from ingredients that consumers love, aiming to be Nongshim that makes life delicious.”

This content was produced with the assistance of AI translation services.