[Click eStock] "Polaris Office, AI Office with ChatGPT Integration Expected to Launch"

The Korea IR Council Corporate Research Center analyzed on the 26th that Polaris Office is expected to continue stable growth this year with the launch of 'Polaris Office AI.'

Kim Jaeyoon, a researcher at the IR Council, stated, "The main product, 'Polaris Office,' has secured competitiveness with a lower average selling price (ASP) and higher compatibility compared to competing office software," and added, "Due to the ASP increase effect from the official launch of 'Polaris Office AI' and the growth in the number of 'Polaris Office' subscribers, this year's sales are estimated at 25.4 billion KRW, and operating profit at 2.4 billion KRW."

He continued, "Based on a stable subscriber base of 9 million monthly active users (MAU) and 20,000 to 30,000 new daily subscribers for 'Polaris Office,' the business is expanding," and explained, "We are also promoting platformization by utilizing blockchain technology with 'Polaris Share' and providing various services to existing users."

Furthermore, he emphasized, "If various users flow into the office AI market, 'Polaris Office AI' will become a weapon to simultaneously overcome the company's lost growth potential and low profit margins," and added, "We also expect a revaluation of the company's valuation as one of the most notable AI companies in the global market."

Founded in 1997, Polaris Office is a specialized company in office software and mobile security services. Through its office software and service 'Polaris Office,' it has secured 124 million subscribers across 243 countries worldwide as of June. It provides various services such as the collaboration solution 'Atlassian' and mobile security 'V-Guard,' and holds major domestic financial institutions and public organizations as clients.

'Polaris Office AI,' which integrates AI technology into Polaris Office, is currently in open beta service. By applying various AI models such as ChatGPT to its office software, it enables automatic creation of documents, tables, and images. The official launch is scheduled for August.

This content was produced with the assistance of AI translation services.