Parent Company Salesforce Focuses Investment on AI

Slack, the messenger subsidiary of Salesforce, a US cloud software company, is reportedly planning to rehire employees it laid off less than six months ago in response to the AI boom, according to the US economic media Fortune on the 20th (local time).


[Image source=Reuters Yonhap News]

[Image source=Reuters Yonhap News]

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Fortune reported that Lydia Jones, CEO of Slack, announced in a memo sent to employees on the same day that the company plans to hire many new personnel in the Product Development Engineer (PDE) team during the third quarter of this year. Fortune explained that this will mainly focus on generative AI.


CEO Jones said, "To achieve our goals, we will bring in top talent from across the industry," adding, "Our hope and wish is that some employees who have worked at Slack and can help continue this enjoyable work will return during this hiring process."


This statement from Slack comes less than six months after its parent company Salesforce conducted a large-scale layoff of 8,000 employees in the first quarter. It is unclear how many of those were Slack employees. Fortune evaluated Slack as one of the tech companies that, while striving to navigate an unstable economic environment and reduce costs, are encouraging employees to return by rehiring some who were laid off a few months ago.


Slack told Fortune, "Whether newly hired at Slack or previously worked here, we are looking for many people equipped with the technology to help us move forward."



Salesforce has recently been focusing on AI technology development. Mark Benioff, CEO of Salesforce, emphasized during the earnings announcement earlier this month that an 'AI supercycle' is imminent and that CEOs need to aggressively invest in AI where competition is still possible. Salesforce recently launched Einstein GPT, a generative AI technology developed by integrating its own technology with the GPT language model API from OpenAI, the developer of ChatGPT.


This content was produced with the assistance of AI translation services.

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