Gwangju Buk-gu, Recruiting Young Small Business Owners for Live Commerce Support Project Participation
Buk-gu, Gwangju Metropolitan City has stepped up to support the online market access of young small business owners who lack capital and promotional resources.
On the 16th, Buk-gu announced that it is recruiting companies to participate in the '2030 Generation Young Small Business Owners Live Commerce Support Project.'
Live commerce is an online channel where products are introduced and sold while communicating with consumers in real time. Although it can be highly effective for product promotion and sales increase, small business owners have faced technical difficulties and cost burdens when conducting it themselves or through agencies.
Accordingly, Buk-gu is investing 76 million KRW from the Livelihood Economy Recovery Fund to support young small business owners for the first time this year through Sodam Square, a digital commerce specialized organization, providing overall live commerce support such as product promotion concepts, host recruitment, broadcast production, and transmission.
Additionally, companies that perform well in this project will be provided with external advertising on village buses for one month.
The eligible participants are young small business owners aged 20 to 39 with business locations in Buk-gu who can sell products online.
Buk-gu will recruit 15 companies by the first round deadline of the 26th and 20 companies in the second round from August 1 to 21. After a comprehensive evaluation of eligibility and product competitiveness, the first round selected companies will be individually notified on the 30th, and the second round selected companies on August 30.
Young small business owners wishing to participate can submit the application form and related documents via email or apply in person at the Buk-gu Office Small Business Comprehensive Information Center or the Small Business Support Division.
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A Buk-gu official said, "We hope this project will help strengthen the self-sustainability of young small business owners by enhancing their ability to respond to the rapidly growing digital commerce."
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