An Byeongdeok, Kolon Vice Chairman, Advocate of Cool Summer Attire

Byeongdeok An, Vice Chairman of Kolon Co., Ltd., participated in the 'Cool Korea Challenge' campaign to save cooling energy by dressing in cool attire.

Kolon Group announced on the 8th that it will continue to expand its existing dress code autonomy system to prepare for the heatwave and join the summer energy-saving efforts.

Kolon Group Vice Chairman Byeongdeok Ahn (center) participated in the Cool Korea Challenge campaign on the 8th by taking photos with executives and employees in cool and casual attire at the Kolon One & Only Tower in Magok, Gangseo-gu, Seoul.

This campaign aims to save cooling energy by lowering body heat while working in cool and simple summer attire. It was launched on May 30th at the suggestion of Fashion Group Hyungji and the Korea Energy Agency.

Vice Chairman An was nominated as the next participant by Byung-oh Choi, Chairman of Fashion Group Hyungji, and joined the campaign by taking photos with employees in cool clothing. An then nominated Youngju Ham, Chairman of Hana Financial Group; Yongil Jo, Vice Chairman of Hyundai Marine & Fire Insurance; Youngchae Jung, President of NH Investment & Securities; and Jongwook Kim, Director of Gangneung Medical Center as the next participants.

Since 2000, Kolon Group has been leading the culture of casual workwear by proactively implementing dress code autonomy. However, exceptions apply to workplaces requiring safety precautions or when necessary for work purposes.

Vice Chairman An stated, "For over 20 years, we have proactively implemented dress code autonomy to enhance employees' free thinking and creativity," adding, "This summer, I hope that working in cooler attire will improve work efficiency and contribute to energy savings.”

This content was produced with the assistance of AI translation services.