LG Styler Shoe Care & Shoe Case 'Zico Limited Edition' Released

Next-Generation Shoe Care Solution LG Styler Shoe Care, Shoe Case

LG Electronics is collaborating with popular singer Zico to release a special limited edition of its next-generation premium shoe care solutions, Styler Shoe Case and Shoe Care, to expand their reach.

On the 14th at 9 PM, LG Electronics will begin selling the Styler Shoe Case and Shoe Care Zico Special Edition through a live broadcast called ‘Ella Show’ on the LG Electronics homepage. The special edition prices are 490,000 KRW for the Shoe Case and 1,690,000 KRW for the Shoe Care, based on the suggested retail price.

The first limited edition Shoe Case and Shoe Care feature illustrations directly designed by Zico, a singer popular among the MZ generation. Each product is engraved with Zico’s signature and a unique number, adding value as a limited edition. There are 70 units of the Shoe Case and 30 units of the Shoe Care available.

Later this month, a special edition designed by Bajo, the lead designer of the fashion brand 99%IS-, will be released, followed by a second Zico special edition in July.

The LG Styler Shoe Case is a new concept shoe storage display case that allows you to properly store your precious shoes while appreciating them like works of art. The interior of the product maintains optimal humidity for shoe storage and blocks ultraviolet rays that cause shoe discoloration.

The Shoe Care is a premium shoe care device that customizes management not only for sneakers and dress shoes but also for functional shoes such as golf shoes and soccer cleats, as well as frequently worn daily shoes, using LG Electronics’ differentiated innovative technology. It features TrueSteam, effective for sterilization and deodorization, and innovative technologies optimized for shoe care such as the ZeoDry filter, which removes fine moisture and odors.

Park Won-young, head of Living Solution Marketing at LG Electronics Korea Sales Headquarters, said, “We will provide a different level of customer experience by managing, storing, and appreciating shoes with the Styler Shoe Case and Shoe Care featuring special designs for shoe enthusiasts and MZ generation customers.”

This content was produced with the assistance of AI translation services.