Yanolja Selected as '2023 Best Korea Brand'

The Only Domestic Travel and Leisure Company for 2 Consecutive Years

Yanolja announced on the 26th that it was the only domestic travel and leisure company to be named for two consecutive years in the '2023 Best Korea Brands' selected by the global brand consulting group Interbrand.

Yanolja Selected as '2023 Best Korea Brand'
[Photo by Yanolja]

Now in its 11th year, the Best Korea Brands selects representative Korean brands that excelled last year and shares their growth secrets. Interbrand is known to have highly evaluated Yanolja for connecting the B2B2C value chain of the travel and leisure industry in a one-stop manner, maintaining growth even amid the COVID-19 pandemic.

Yanolja recorded sales of 604.5 billion KRW in 2022, driven by stable revenue growth on its platform, the full-scale growth of Yanolja Cloud division, and the acquisition effect of Interpark. This represents an 83% increase compared to the previous year.

Song Mingyu, Head of Communications at Yanolja, said, "Despite the pandemic situation, Yanolja has proven its strong brand power by being the only travel and leisure company named for two consecutive years, as a result of continuous investment in technology and services connecting the industry's value chain. Going forward, we plan to realize higher brand value by expanding domestic and international businesses based on a customer-first strategy while accelerating the digital transformation of the industry."

This content was produced with the assistance of AI translation services.