Daesun Joojo Releases Special Edition for the 70th Anniversary of the Korean War Armistice

Local company Daeseon Joojo is taking the lead in spreading the culture of veterans affairs in the community.

On the 25th, Daeseon Joojo signed a business agreement with the Busan Regional Veterans Office at its headquarters in Sajik-dong to promote veterans policies.

Through this agreement, Daeseon Joojo plans to distribute 7 million special edition bottles of its flagship product "Daeseon" starting in June, Veterans Month, featuring the 70th Anniversary of the Armistice emblem and promotional phrases on the label.

Additionally, to establish a culture honoring the sacrifice and dedication of war veterans, Daeseon Joojo collaborated with students from the Visual Design Department at Busan Kyungsung University to complete the product design.

A special edition presidential election featuring the 70th anniversary blackout emblem and promotional slogan.

Jeon Jong-ho, head of the Busan Regional Veterans Office, said, “I deeply appreciate Daeseon Joojo, a local company representing Busan, for showing interest and actively participating in spreading the culture of veterans affairs, including promoting the 70th Anniversary of the Armistice.”

Jo Woo-hyun, CEO of Daeseon Joojo, said, “I am pleased to contribute to honoring the noble spirit of the war heroes again this year,” adding, “We will continue to carry out various promotional activities with the Busan Regional Veterans Office to spread the culture of veterans affairs in the community.”

Since signing a business agreement with the Busan Regional Veterans Office in 2019, Daeseon Joojo has been dedicated to promoting veterans policies annually through product supplementary labels. Last year, it received a commendation plaque from the Ministry of Patriots and Veterans Affairs for its efforts in promoting national veterans and security.

This content was produced with the assistance of AI translation services.