Damyang County Councilor Lee Gi-beom Urges "Interest and Promotion" of Local Love Gift Certificates
Lee Ki-beom, a member of the Damyang County Council, announced on the 22nd that he delivered a 5-minute free speech on the topic of 'Damyang County's response direction following the revision of the government guidelines restricting franchise registration for companies with annual sales exceeding 3 billion KRW' (approximately 30 billion KRW).
On the 18th, during the 2nd plenary session of the 319th Damyang County Council temporary meeting, Councilor Lee stated that the local love gift certificates have contributed to increasing local consumption, protecting small business owners in the region, and boosting the income of self-employed individuals.
However, with the revision of the Ministry of the Interior and Safety's '2023 Local Love Gift Certificate Issuance Support Project Comprehensive Guidelines,' franchise registration is now only possible for businesses with annual sales of 3 billion KRW or less.
Applying the revised government guidelines is expected to cancel franchise registrations for local stores such as Hanaro Mart, large marts, gas stations, some hospitals, and large-scale restaurants, which will increase inconvenience for residents and inevitably cause significant confusion in the local community.
In response, Councilor Lee emphasized the executive branch's efforts to ensure that residents do not develop misunderstandings or distrust regarding the purpose and reasons for the government's guideline revision, and to allow many small business owners to register as franchises so that the policy effect of protecting small business owners can be achieved.
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Councilor Lee Ki-beom said, “To reduce confusion about franchise registration status, I ask the executive branch to actively pay attention to and promote the continuous circulation and revitalization of the local love gift certificates by producing and attaching promotional materials indicating franchise status with the same design.”
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