Signed Win-Win Agreement on the 18th to Respond to Changes in Distribution Environment
Hanjin Distributes Digital EasyOrder for Free
Helping Traditional Markets Facing Difficulties in Remote Sales

The Ministry of SMEs and Startups has joined hands with Hanjin and the National Merchants Federation to promote the digital transformation of traditional markets. On the 18th, the Ministry announced, "We have signed a win-win cooperation agreement to collaborate in enabling traditional markets to respond to the changing distribution environment where non-face-to-face transactions are expanding by utilizing online parcel delivery."

From the left, Cho Hyun-min, CEO of Hanjin; Cho Ju-hyun, Vice Minister of the Ministry of SMEs and Startups; Jeong Dong-sik, President of the National Merchants Association (Photo by Ministry of SMEs and Startups)

From the left, Cho Hyun-min, CEO of Hanjin; Cho Ju-hyun, Vice Minister of the Ministry of SMEs and Startups; Jeong Dong-sik, President of the National Merchants Association (Photo by Ministry of SMEs and Startups)

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According to the agreement, Hanjin will support the self-sustainability of merchants by distributing its self-developed online parcel delivery system (Digital Easy Order) free of charge to traditional market merchants and operating win-win programs. Additionally, Hanjin will introduce a 'contract parcel delivery system' regardless of volume to reduce logistics costs for traditional market merchants. Originally, the contract parcel delivery system was only operated above a certain volume.



Through this, it is expected that product sales using parcel delivery will become easier. In the case of local traditional markets that need to secure distant customers due to population decline in the region, there have been difficulties in long-distance sales due to lack of promotional methods, parcel delivery cost burdens, and poor accessibility of delivery vehicles. Cho Joo-hyun, Vice Minister of the Ministry of SMEs and Startups, said, "We express our gratitude to Hanjin for voluntarily cooperating to support the distribution of traditional markets," adding, "We hope this agreement will serve as an opportunity to increase the interest and support of large corporations for traditional markets."


This content was produced with the assistance of AI translation services.

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