One Spirits Launches Pouch-Type 'Wonsoju To-Go'

Enhancing Portability with 100ml, Reducing Burden at 17 Degrees

Onespirits announced on the 17th that it will launch ‘Wonsoju TO GO,’ a portable pouch-type soju that can be comfortably and lightly consumed during various outdoor activities such as camping, picnics, and festivals, in celebration of the active outdoor season.

Wonsoju TO GO features a reduced alcohol content of 17% and a smaller volume of 100mL to enhance portability. It is made solely from domestically produced rice without any additives or sweeteners, and the packaging design emphasizes lightness with a bright blue color.

Onespirits will start sales with a pop-up event at Door to Seongsu, GS25 in Seongsu-dong, Seoul, beginning on the 19th. At this location, they will showcase goods collaborated with the fashion brand EMIS, including ball caps and bags, as well as Wonsoju merchandise such as T-shirts. Additionally, during the pop-up period, customers who purchase Wonsoju TO GO on Fridays, Saturdays, and Sundays will receive Namyeongtak’s chicken tacos as a gift. The pop-up event will run until the 4th of next month.

‘Wonsoju TO GO’ will be available for purchase from the 19th at Door to Seongsu, GS25 in Seongsu-dong, from the 22nd on the Wonsoju online mall, and from the 25th at GS25 and GS The Fresh stores nationwide.

This content was produced with the assistance of AI translation services.