Lotte Wellfood Launches Win-Win Project 'Haenam Green Tea Pepero'
Limited Edition Born from Haenam Green Tea Promotion Project
Lotte Wellfood (formerly Lotte Confectionery) announced on the 17th that it will release a limited edition ‘Haenam Green Tea Pepero’ until July.
This product was developed as part of the ‘Our Agricultural Products Win-Win Project’ signed with Haenam County in April to promote the consumption of local agricultural products. Haenam Green Tea Pepero features a harmonious sweet and slightly bitter taste of green tea and chocolate. The biscuit part is a cocoa biscuit containing cocoa powder, topped with slightly bitter green tea sweet and crispy, sweet choco cookie chips. In particular, it uses Haenam green tea as an ingredient, which has a savory umami flavor and smooth throat sensation, enhancing the overall flavor.
The packaging also features a design embodying the meaning of win-win cooperation. The front of the package is decorated with an illustrated image reminiscent of the Duryunsan green tea fields in Haenam County. The logo of the Our Agricultural Products Win-Win Project, with a phrase supporting local farmers through Pepero, is inserted, along with the symbols of Haenam green tea and Haenam County.
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A Lotte Wellfood official said, “This Pepero, made with Haenam green tea as an ingredient, highlights a deep and smooth green tea flavor,” adding, “We will continue to strive to introduce various products that can promote our agricultural products.”
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