K-Startup's Overseas Market Entry Foothold, Visit by Chairperson Jenny Joo

Regional Companies Meeting Demonstrates Technological Competitiveness Globally at CES and More

Mayor Lee Kang-deok: "We Will Fully Commit to Creating a Global Innovat

On the 10th, Pohang City invited Jenny Joo, Chairperson of Korea Conference, who is solidifying a strong presence in the global market, to explore global win-win cooperation measures such as expanding overseas market entry for local companies.

Pohang City invited Jenny Joo, chairperson and founder of Korea Conference, to discuss strategies for global cooperation with local companies.

Pohang City invited Jenny Joo, chairperson and founder of Korea Conference, to discuss strategies for global cooperation with local companies.

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Jenny Joo’s visit was made to introduce Pohang’s local companies that have proven their world-class capabilities and competitiveness in future innovative technology fields such as the US CES 2023, and to expand global networking.


Jenny Joo, Chairperson of Korea Conference, and Roman Park, CIO (Chief Investment Officer), visited Pohang City Hall, held a meeting with Mayor Lee Kang-deok, and then visited Pohang Change-up Ground, a startup hub in the region, where they held a roundtable with leading local innovative companies such as Onsoftdime and Midas H&T.


Korea Conference is a global business platform that leverages the unique ‘K-brand’ of domestic startups with innovative vision and technological capabilities as a differentiated growth engine, actively attracting investments from overseas large corporations and venture capital. Since its launch in April last year, it has received high praise from domestic and international large corporations, startups, and investors, and is regarded as a foothold for the global expansion of domestic innovative startups.


In particular, Jenny Joo, founder of Korea Conference, is an investment finance expert with nearly 30 years of experience at Morgan Stanley (one of the world’s top three investment banks), JP Morgan (the largest bank in the US), and UBS (a top European investment bank). She is also the global business development head of Boars’ Club, a family office establishment company managing assets of the world’s wealthiest families.


Based on this background, Jenny Joo held a roundtable with local companies facing difficulties in follow-up investment attraction to discuss practical support measures at the corporate level such as overseas market development and securing buyers, and sought to establish a strategic partnership to create synergy with Korea Conference in the future.

Pohang City Invites Korea Conference Chairman... Exploring Global Cooperation Strategies for Local Companies View original image

Jenny Joo said, “It was a valuable time to directly confirm the innovative capabilities and vision of Pohang companies that have recently attracted great attention both domestically and internationally. Since Korea Conference can be the answer to the problems companies are struggling with, I will expand global networking channels starting from today’s visit.”


Mayor Lee Kang-deok said, “The current global market is being led and dominated by companies with excellent technological capabilities and innovative competencies. We will continue to strengthen cooperation with global platforms such as Korea Conference, as well as provide administrative and financial support including investment expansion and regulatory exemptions, so that local companies can fully thrive on the world stage.”



Korea Conference is scheduled to be held in Los Angeles, USA, this August, with participation from CEOs of leading domestic and international companies, startups, and investors. Following that, in September, the ‘Korea-Israel Joint Conference’ will be held in Korea through cooperation with Korean-American and Jewish communities in the US, aiming to strengthen its successful position as a global business model for the K-brand.


This content was produced with the assistance of AI translation services.

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