Hansome Oera Wins Grand Prize at the 2023 iF Design Award
Hansome, a subsidiary of Hyundai Department Store Group, announced on the 10th that Oera's 'Skin Touch Hydra Glow Cushion' won the main prize in the packaging category at the '2023 iF Design Award.'
![Oera Skin Touch Hydra Glow Cushion by Hansome. <br>[Photo by Hyundai Department Store Group]](http://www.asiae.co.kr/news/img_view.htm?img=2023051009033525765_1683677015.jpg)
Oera Skin Touch Hydra Glow Cushion by Hansome.
[Photo by Hyundai Department Store Group]
The German iF Design Award, held since 1953, is considered one of the world's top three design awards alongside the American 'IDEA Award' and the German 'Red Dot Design Award.'
This competition selects winners each year through strict evaluation criteria such as ideas, distinctiveness, and impact across categories including products, packaging, and interiors.
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The organizer of this award, 'iF International Forum Design,' explained that the winning product, 'Oera Skin Touch Hydra Glow Cushion,' was selected for its product design featuring a curved shape symbolizing the brand philosophy of 'flexibility,' and for its special pearl coating that imparts a subtle glow, evoking a healthy, radiant skin condition, thereby highly valuing its aesthetic worth.
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