CJ OnStyle, Giant Media Art Advertisement Celebrating 2nd Anniversary Launch

Open from May 2 to 31
at Samsung-dong COEX K-Pop Square

CJ OnStyle announced on the 10th that it will showcase a massive media art advertisement to celebrate its 2nd anniversary since launch.

The advertisement will run from May 2 to 31 at K-pop Square in COEX, Samseong-dong. The concept is 'Unboxing OnStyle,' expressing CJ OnStyle's unique brand worldview as a comprehensive shopping platform. When the giant purple box appearing in the heart of the city opens, a virtual shopping world unfolds by fashion, beauty, and living categories, revealing various shopping items. There is also the fun of discovering CJ OnStyle's representative brand products.

Samsung Station 3D Media Art Advertisement with the 'Unboxing OnStyle' Concept
[Photo by CJ OnStyle]

Various linked events will be held until the 21st. First, the 'Unboxing Quiz' event invites participants to watch the advertisement video and answer a simple quiz; 30 winners will be selected by drawing to receive prizes. The 'Double Lucky Box' event offers 3,000 won in reward points daily to the first 1,000 new or dormant customers who have not made any in-app purchases in the last six months on the CJ OnStyle app. Customers who purchase products through the app during the event period and enter the event will be entered into a drawing to win prizes such as a Bottega Veneta card wallet and a Nespresso coffee machine.

There is also a photo certification event. Visitors to K-pop Square who take a photo of the CJ OnStyle advertisement and upload it to Instagram with the hashtag '#UnboxingOnStyle' will be entered into a drawing to win prizes.

This content was produced with the assistance of AI translation services.