Hamyang Wild Ginseng Wins 'Korea Prestigious Brand Award' for 5 Consecutive Years

High Ratings in Expert and Consumer Brand Recognition Survey

‘Hamyang Wild Ginseng,’ a specialty product of Hamyang County in Gyeongnam, won the Grand Prize in the Regional Premium Brand category at the ‘2023 Korea Prestigious Brand Awards’ held on the 20th at the Korea Press Center in Jung-gu, Seoul, for the fifth consecutive year.

The Korea Prestigious Brand Awards is an event hosted by the Korea Prestigious Brand Awards Committee and organized by the Korea Consumer Association. It selects products that represent Korea, lead the market, and have built a reputation as prestigious brands through expert evaluations and consumer brand awareness surveys.

Gyeongnam Hamyang Wild Ginseng Awarded Korea Prestigious Brand and Quality Award.

Since 2003, Hamyang County has been fostering premium wild ginseng based on the pristine natural environment of Jirisan and Deogyusan Mountains. It is currently the largest wild ginseng production area in the country, with about 730 hectares cultivated by approximately 500 farms.

In particular, by imposing cultivation restrictions above 500 meters altitude, implementing production tracking systems and geographical indication systems, and conducting wild ginseng guardian activities, Hamyang has established a foundation for producing high-quality wild ginseng. It is leading Korea’s wild ginseng industry through special industrial zone projects.

A county official stated, “With years of know-how, our county’s wild ginseng cultivation technology and brand awareness are highly valued by consumers,” adding, “We will continue to strive to make Hamyang Wild Ginseng a prestigious brand representing not only Korea but the world, and to establish wild ginseng as a high-income crop through industrialization.”

This content was produced with the assistance of AI translation services.