Samyangsa MediAnswer Launches Two New Toner Pads... "Skin Elasticity and Pore Care"
Samyang Corporation announced on the 30th that its dermo-bio cosmetics brand Medianswer is launching two new toner pads.
Vita Collagen Glow Pad and Pore Collagen Clear Pad.
[Photo by Samyang Corporation]
The newly released toner pads are the ‘Vita Collagen Glow Pad’ and the ‘Pore Collagen Clear Pad,’ both of which inherit the concept of Medianswer’s popular products, the ‘Vita·Pore Collagen Mask Pack.’ The new products contain approximately 79% high-content collagen extract made from French collagen, helping to improve skin elasticity and maintain moisture. In particular, they use 500 Dalton (Da) low-molecular collagen to enhance absorption.
The Vita Collagen Glow Pad is optimized for consumers concerned about skin elasticity and pigmentation spots. It contains about 10,000 ppm of vitamin ingredients including vitamins A, B, C, and E and their derivatives, along with 50,000 ppm of niacinamide, a whitening functional ingredient, which helps improve skin radiance. Actual test results showed that after one use, skin radiance improved by about 23%, skin transparency by about 7%, and skin texture by about 5% compared to before use. It also demonstrated a notable seven-fold effect on pigmentation improvement.
The Pore Collagen Clear Pad contains 10,000 ppm of two patented pore care ingredients (Antisebum P, Aczero) and 50,000 ppm of PHA (gluconolactone), a mild exfoliating ingredient. It especially helps care for both elasticity and pores simultaneously, aiding in the management of ‘vertical pores,’ which elongate vertically as skin elasticity decreases. The pore and exfoliation care effects were also confirmed through testing. After one week of use, vertical pores improved by 30% and pore elasticity by 6.9% compared to before use. Seven-fold pore improvement effects including pore count, area, density, volume, depth, texture, and filling were also verified.
Special attention was given to the pad fabric, which affects the user experience. The Vita Collagen Glow Pad fabric, made from plant-derived ingredients, features excellent durability and a fingerprint-patterned texture for a soft and close fit. The Pore Collagen Clear Pad is made from a delicately woven snowflake-patterned fabric that helps neatly smooth out even the finest skin irregularities.
To coincide with the new product launch, Medianswer selected popular musical actor Kim Ho-young, who is active in home shopping and live broadcasts, as the advertising model. In this advertisement, to highlight the model’s unique charm, his catchphrase ‘Kkeureoollyeo’ (meaning ‘Lift up’) is combined with the toner pad to promote the product under the name ‘Kkeulol Pad.’ The advertisement video will be showcased through online channels such as YouTube, Instagram, and TikTok.
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A Samyang Corporation representative said, “The two toner pads released this time will be of great help to consumers with various skin concerns such as decreased skin elasticity, pores, and pigmentation spots due to aging,” adding, “We hope for much interest and support as we conduct various promotions along with the new advertising campaign.”
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