April 23-25, First Non-Capital Region Event, Over 60 Athletes Nationwide Participate

Regional Coffee Industry Promotion... 'Busan City-SCA Business Agreement Signed' Achievements

The '2023 Korea National Barista Championship' (hereinafter KNBC) will be held for three days from April 23 to April 25 at the Grand Ballroom of BEXCO Convention Hall in Busan.

BEXCO.

BEXCO.

View original image

This event is taking place in Busan for the first time outside the metropolitan area after Busan City signed a memorandum of understanding (MOU) with the Specialty Coffee Association (hereinafter SCA) last November to promote the local coffee industry, and after consultations with the Specialty Coffee Association Korea Chapter (SCA Korea Chapter).


The 'Korea Coffee Championship' (KCC), which selects the Korean representative to participate in the 'World Coffee Championships' (WCC) hosted by SCA, consists of six categories. Among them, the most important KNBC category requires competitors to prepare a total of 12 espresso-based beverages within 15 minutes using an espresso machine.


The winner of the 2023 KNBC will represent Korea at the 'World Barista Championship' (WBC) held in Athens, Greece, this June.


This competition will be held alongside the 'SCA Market,' a specialty coffee event organized by the SCA Korea Chapter, and is expected to showcase the passionate spirit of 'Coffee City Busan.'



Mayor Park Hyung-jun said, “There are many competitions in the coffee field, but the '2023 KNBC,' which is the Korean representative selection for the most prestigious and highly regarded competition, the 'World Barista Championship' (WBC), is being held in Busan for the first time outside the metropolitan area, which is very meaningful. This event has further elevated Busan’s status as a coffee city. We will continue to strive to develop Busan into a coffee culture city and a center of the coffee industry.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing