SSG.com, 'Fashion & Luxury Ssuk Sale'... Up to 80% Discount
Specialized Fashion and Luxury Category Promotion from the 6th to the 12th
SSG.com announced on the 5th that it will hold a week-long fashion and luxury category special promotion, 'Fashion Luxury SSG Sale,' from the 6th to the 12th.
'SSG Sale' is a large-scale category-specific event regularized since January this year, following beauty in January and digital appliances in February, with March focusing on fashion luxury items prepared in the largest volume ever. Official brand store products and luxury items with the digital certificate 'SSG Guarantee' will be sold at discounts of up to 80%.
In the official brand store, Burberry quilting jackets, Max Mara trench coats and jackets will be featured, while Piaget and Panerai will showcase open rings, bracelets, and luxury watches. With SSG Guarantee-issued products, customers can also purchase new Spring/Summer (S/S) items this year from Prada, Saint Laurent, Valentino, Bottega Veneta, Stone Island, Maison Kitsun?, and more.
Subsidiary fashion platform W Concept products are also linked, offering spring styling suggestions including jackets and dresses from Your Name Here, Mohan, Abamoli, Renina, Have a Hey Kim, Maron Edition, and Archaic.
From 10 a.m. daily, limited quantity time deals will be held for six hours. Three new products will be introduced each day, selling popular brand items such as Common Projects sneakers, AMI cardigans, and Bottega Veneta wallets. On the first day of the event, the 6th, Autry Medalist leather sneakers will be sold in the 140,000 KRW range, Carhartt Midweight Thermal Hooded Zip-up in black in the 50,000 KRW range, and Marhen.J Sasha bags in the 30,000 KRW range.
Additionally, all customers will receive a pack of six coupons including discounts of up to 15%. Coupons applicable to various purchase price ranges will be issued, including those for department store fashion apparel and accessories brands, and luxury-exclusive discounts. The first 10,000 customers making their first purchase at Shinsegae Department Store and Shinsegae Mall will receive a 12% discount coupon applicable to fashion and luxury purchases.
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On the live commerce channel SSG.LIVE, a total of eight live broadcasts will be held through special programming. On the 7th at 8 p.m., 'Save Me Luxury Season 2' will sell the 'Bottega Veneta Intrecciato bifold wallet' in the 340,000 KRW range and 'Maison Margiela sneakers' in the 360,000 KRW range. On the 8th at 9 p.m., 'Weekend Max Mara' will unveil this year’s S/S trench coats and new spring items.
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