VT GMP Reports 240.2 Billion KRW in Sales Last Year, Up 6% Year-on-Year
VT GMP announced on the 28th that its consolidated sales last year increased by 6% compared to the previous year, reaching 240.2 billion KRW. Operating profit recorded was 23.5 billion KRW.
The core of VT GMP's sales last year was its cosmetics division, VT Cosmetic. Despite rising costs of cosmetics, logistics expenses, the weak yen phenomenon in Japan, and the ongoing Guochao trend in China, the ‘CICA’ brand sold by VT Cosmetic showed rapid growth in the cosmetics market.
The ‘CICA Daily Soothing Mask,’ which made a significant impact on the Japanese cosmetics market in 2021, ranked first in the mask pack category on Japan’s cosmetic platform @cosme for two consecutive years in 2021 and 2022, surpassing a total cumulative sales of 180 million units, solidifying its position in Japan.
Products from the ‘CICA Vital Line’ launched last year, such as the ‘CICA Vital Mask,’ ‘CICA Vital Toner,’ and ‘CICA Vital Cream,’ have also successfully attracted the attention of Japanese consumers by winning various awards in Japan. Along with a total of 70 cumulative awards, on the 22nd, it also received the ‘2023 Amazon Champion Award’ at the ‘2023 Amazon Seller Conference Top Brand Awards’ hosted by Amazon Global Selling.
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A VT GMP official stated, “This year, we plan to further strengthen our influence in Japan with VT Cosmetic’s new ambassador, Kitamura Takumi,” adding, “We will continuously launch new lines of CICA to expand the lineup and increase sales growth.”
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