KB Kookmin Card Holds First Half Management Strategy Meeting

[Asia Economy Reporter Minwoo Lee] KB Kookmin Card held a meeting to share its management strategy for the first half of the year. They pledged to leap to the top of the industry by learning the strengths of 'Coupang's corporate culture and sharing experiences from CES 2023, the world's largest electronics and IT exhibition.


On the 15th, KB Kookmin Card announced that it held the '2023 First Half Management Strategy Meeting' on the 13th at the KB Kookmin Bank Ilsan Training Center in Gyeonggi-do Ilsan, where they shared this year's management strategy direction and goals and discussed achievement plans by division.


The meeting was attended by a total of 94 people, including KB Kookmin Card President Changkwon Lee, executives, heads of headquarters departments, and branch managers, who diagnosed the anticipated internal and external environmental changes and complex crises for the year and sought countermeasures.


The session began with a review of last year's management performance and this year's management plan presentation, followed by a special lecture on 'Coupang's Corporate Culture and Values.' Through this, attendees diagnosed the complex crises at hand and agreed on the need for changes and innovation in work methods.


In the afternoon session, discussions were held on ▲ ways to strengthen core business competitiveness such as increasing active customers ▲ financial sector response measures to changes in the digital transformation environment ▲ risk management measures ▲ ways to achieve sustainable KB Pay monthly active users (MAU) ▲ AI and data sector response measures ▲ and new growth promotion plans.


Additionally, through presentations by employees who attended CES, hosted by the Consumer Technology Association in early last month, there was time to share the technology and products of leading global information technology companies in mobility, digital health, Web 3.0, and the metaverse (extended virtual world).



President Lee said, "Rather than passively and defensively avoiding risks, let us swiftly and wisely overcome crises and turn this into a turning point that shakes up the market to leap to the number one card company." He urged, "Please demonstrate the leadership of Gongjaebulsa (功在不舍), which means never giving up and doing your best until the end."

On the 13th, at the 2023 First Half Management Strategy Meeting held at KB Kookmin Bank Ilsan Training Center in Goyang-si, Gyeonggi-do, Lee Chang-kwon, President of KB Kookmin Card (sixth from the left in the front row), and employees are taking a commemorative photo. (Photo by KB Kookmin Card)

On the 13th, at the 2023 First Half Management Strategy Meeting held at KB Kookmin Bank Ilsan Training Center in Goyang-si, Gyeonggi-do, Lee Chang-kwon, President of KB Kookmin Card (sixth from the left in the front row), and employees are taking a commemorative photo. (Photo by KB Kookmin Card)

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