Homeplus Exclusively Launches Two Types of 'Pret a Manger' Granola from the UK

Homeplus announced on the 13th that it will exclusively sell the granola from the famous British bakery brand ‘Pret A Manger’ for the first time in Korea.

The products introduced this time are two types: ▲Classic Granola (420g, 6,490 KRW) ▲Dark Chocolate & Almond Granola (400g, 6,490 KRW). The Classic Granola contains various nuts such as crispy roasted whole oats, flaxseeds, and pumpkin seeds, enhancing its savory flavor and texture, while the Dark Chocolate & Almond Granola features rich dark chocolate with whole crunchy almonds. Until the 25th, customers can purchase them for 5,490 KRW with a 1,000 KRW discount when using the event card.

Joo Seo-hwi, a buyer from Homeplus’s processed food team, said, “Through our second collaboration with Pret A Manger, known as a national bakery in the UK, we are exclusively launching two types of granola in Korea. Reflecting the recently growing ‘healthy pleasure’ trend, we expect a lot of customer interest and plan to continuously introduce trendy products in the future.”

Meanwhile, Homeplus has been exclusively selling two types of frozen croissant dough from Pret A Manger since last year. These products ranked first in sales in the frozen bakery section from November 7 last year to the 10th of this year, showing that products reflecting the home baking trend are receiving a positive response from customers.

This content was produced with the assistance of AI translation services.