KT Alpha Shopping starts dawn delivery... "Collaboration with Oasis Market"

Kim Hajin Sells Boneless Galbitang

KT Alphashopping will showcase products with early morning delivery service on the 29th through its live commerce platform, 'Alpha Live.' (Photo by KT Alphashopping)

[Asia Economy Reporter Lim Chun-han] KT Alpha Shopping announced on the 28th that it will showcase products introduced with dawn delivery service on the 29th through TV broadcasts and live commerce 'Alpha Live'.

In this broadcast, they will sell 'Kim Hajin Nutritional Root Boneless Galbitang,' made with 100% beef rib meat and domestic sprouted ginseng. The broth is flavored with astragalus, persimmon vinegar, cinnamon, and pine needle powder to eliminate any gamey smell and enhance the taste, while omija and ogapi are added, making it perfect as a nourishing dish for the cold winter.

This product is available exclusively at KT Alpha Shopping and can be received early the next morning through the dawn delivery service. The dawn delivery service covers all areas of Seoul and some parts of Gyeonggi and Incheon. Earlier, in October, KT Alpha Shopping formed a strategic partnership with Oasis Market, a leader in the dawn delivery platform, to combine their strengths and enhance synergy.

Jung Ki-ho, CEO of KT Alpha, stated, “Starting with this dawn delivery service, we plan to expand the dawn delivery product categories next year to include fresh and processed foods. We will further develop the service in various ways to strengthen delivery services, improve customer convenience and satisfaction, and enhance marketing.”

This content was produced with the assistance of AI translation services.