Hampyeong-gun Successfully Completes 'Online Marketing Activation Training'

[Asia Economy Honam Reporting Headquarters Reporter Kim Chunsu] Hampyeong-gun Agricultural Technology Center successfully completed the 'Live Commerce Operation Manager Talent Development Training' to revitalize online marketing.

According to the county on the 27th, the county conducted the live commerce operation manager talent development training at the Agricultural Technology Center's informatization training room and agricultural sites within the county.

The training, held over a total of 9 sessions from November 25 to December 16, covered ▲SNS sales know-how ▲one-person broadcasting system setup and broadcasting practice ▲live commerce equipment operation ▲live broadcast directing know-how.

In addition, outstanding trainees were supported with the production of signboards reflecting the characteristics of individual farms to be used in actual live broadcasts.

Starting from the 26th, the county plans to support broadcasting practice using the Agricultural Technology Center's media broadcasting room for 9 farms.

A center official said, "The consumption trend of agricultural specialty products is rapidly shifting from offline to online," adding, "Our county will also seek to increase farm income through changes in sales methods that match the new trend."

Meanwhile, Hampyeong-gun's agricultural specialty product live broadcasts can be found by searching for 'Haereum' on Naver Shopping Live.

This content was produced with the assistance of AI translation services.