Jeju-Hong Kong Direct Flights to Resume Around January 22 Next Year... Opening the Way for Tourist Attraction
Jeju Island Discusses Cooperation Plans with Hong Kong Tourism Board and Korea Tourism Organization Hong Kong Office
[Jeju=Asia Economy Honam Reporting Headquarters Reporter Park Chang-won] Jeju Special Self-Governing Province announced on the 16th that the direct flight route between Jeju and Hong Kong is scheduled to resume as early as January 22 next year.
Recently, as China is implementing a With-Corona policy, Hong Kong is also significantly easing quarantine measures, including abolishing mandatory quarantine for overseas arrivals.
Accordingly, Jeju Province has established a tourism exchange cooperation system with the Hong Kong Tourism Board and the Korea Tourism Organization Hong Kong office to attract overseas tourists.
Jeju Province plans to intensively promote Jeju's tourism resources in cooperation with the Hong Kong Tourism Board and the Korea Tourism Organization Hong Kong office in line with the resumption of the Jeju-Hong Kong direct flight route next year.
They agreed to jointly promote tourism marketing with the Hong Kong Tourism Board, share statistics in the MICE sector, and cooperate in exchanges such as the Jeju Olle Trail and Hong Kong hiking courses.
A representative from the Hong Kong Tourism Board said, "Jeju is well known and popular in Hong Kong for its beautiful natural environment and as a filming location for Korean dramas," adding, "We expect more Hong Kong tourists to visit Jeju once the direct flight route resumes."
Furthermore, they shared opinions on mutual cooperation for invitations and exchanges during fairs and briefings with the Hong Kong Tourism Board.
During a visit to the Korea Tourism Organization Hong Kong office, discussions were also held on developing Jeju tourism products, attracting MICE tourists, and promoting joint marketing.
A representative from the Korea Tourism Organization Hong Kong office said, "There is a culture of enjoying afternoon snack time among locals in Hong Kong, so if this is well combined with Jeju's cozy cafes, it could become a good product," adding, "The Korea Tourism Organization Hong Kong office will also contribute to increasing the number of Hong Kong tourists visiting Jeju in the future."
Kim Ae-sook, Director of the Jeju Tourism Bureau, emphasized, "China is an important market for Jeju tourism," and added, "Since China is currently implementing a With-Corona policy, we expect the market to open soon, and we will do our best to prepare marketing activities such as developing customized tourism products to attract overseas tourists starting from Hong Kong."
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Jeju=Asia Economy Honam Reporting Headquarters Reporter Park Chang-won baekok@asiae.co.kr
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