Gyeongnam Intellectual Property Center Hosts Gyeongnam SME IP Management Club and IP Startup Club
Kim Changhyun, CEO of BonSystems, and Park Giyup, Consultant at Gyeongnam Intellectual Property Center, Awarded Commendations
[Asia Economy Yeongnam Reporting Headquarters, Reporter Song Jong-gu] On the morning of the 8th, the Gyeongnam Intellectual Property Center of the Changwon Chamber of Commerce and Industry in Gyeongnam held the 46th Gyeongnam SME IP Management Club and the 4th IP Startup Club together at the Grand Mercure Ambassador Hotel in Changwon.
A total of about 70 people attended the two events hosted by the Korean Intellectual Property Office, Gyeongsangnam-do Province, and the Korea Invention Promotion Association, and organized by the Gyeongnam Intellectual Property Center of the Changwon Chamber of Commerce and Industry.
First, at the Gyeongnam SME IP Management Club event, Kim Chang-hyun, CEO of Bon Systems, and Park Ki-yeop, a consultant at the Gyeongnam Intellectual Property Center, were awarded commendations from the Governor of Gyeongsangnam-do for their contributions to regional economic development through revitalizing and supporting SMEs with intellectual property management throughout the year. Following the awards ceremony, CEO Kim, who received the commendation, also gave a presentation on cases of corporate management utilizing intellectual property.
As a side event of the 4th IP Startup Club held together with the Intellectual Property Management Club, time was dedicated to introducing live commerce, which has recently been spotlighted as a key part of shopping platforms, to local intellectual property companies. First, there was a lecture on live commerce sales strategies and differentiation strategies by live commerce channels, followed by practical live commerce operation demonstrations by senior graduates of the IP Startup Zone: Sweet K (infusion liquor kit), Appa-ui Dalkolhan Farm (manggae-shaped rice chips), Happy Things (gluten-free chickpea muffins), and Korif (perilla leaf salt, perilla leaf latte powder), attracting attention.
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A representative of the Gyeongnam Intellectual Property Center said, “This event was prepared to strengthen the marketing capabilities of early-stage (preliminary) entrepreneurs in the Gyeongnam region and to help them develop market channels.”
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