Gangwon-do 'Mountain Tourism' Popularity Spreads... Which Mountain Is Visited the Most?
'Gangwon 20s Famous Mountain Certification Challenge' with Over 64,000 Participants
30s and 20s Age Group Increases by More Than 30% Compared to Last Year
[Asia Economy Reporter Ra Young-cheol] The mountain tourism market in Gangwon Province is showing signs of expansion. In particular, Gangwon's famous mountains have become popular destinations even among the younger generation.
The Gangwon Tourism Foundation announced on the 7th that "from March to October this year, a total of 64,139 people participated in the 'Gangwon 20s Famous Mountain Certification Challenge,' of which 33,755 were new participants, accounting for 52.6% of the total."
According to the foundation, among the certified famous mountains, the most visited by tourists were Seoraksan, Chiaksan, and Samaksan, in that order, with 19,766 more visitors than the previous year's 15,068, marking a 31% increase.
Visitors from the MZ generation, those in their 20s and 30s, also increased by more than 30% compared to the previous year, with 15,468 more visitors, indicating that Gangwon's famous mountains are gaining popularity even among the younger generation.
Additionally, 24,171 people visited lesser-known mountains in the five border counties of Gangwon Province (Cheorwon, Hwacheon, Yanggu, Inje, Goseong) and the four mining-closed cities/counties (Yeongwol, Jeongseon, Taebaek, Samcheok), showing an increase of over 10% compared to the previous year.
A total of 3,109 people participated in the 'Gangwon Famous Mountain 10 Eco Hiking,' held 11 times in the border areas and southern inland regions of Gangwon Province, with participation fees refunded as local gift certificates to revitalize the regional economy.
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Park Jeong-hyun, head of the Tourism Content Team, said, "'The Gangwon 20s Famous Mountain Certification Challenge' has reaffirmed that Gangwon Province is the best mountain tourism destination in South Korea," adding, "In the new year, we will hold events to experience hidden famous mountains and trekking courses to further promote mountain tourism in Gangwon Province."
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