[2022 Capital Investment Awards] KB Securities Establishes Dedicated Ultra-High-Net-Worth Team... Premium Comprehensive Asset Management
WM (Domestic) Sector - KB Securities
[Asia Economy Reporter Kwon Jae-hee] KB Securities won the WM (Domestic) Division Award at the 2022 Asia Capital Investment Awards.
KB Securities established the GWS Headquarters, a dedicated management organization for ultra-high-net-worth individuals, and launched the customer-centric premium comprehensive asset management brand 'KB GOLD&WISE the FIRST.' Additionally, the the FIRST Center and Star PB Centers (Gangnam, Dogok, Myeongdong, Cheongdam), which focus on asset management for ultra-high-net-worth clients, have been organized under the GWS Headquarters to achieve qualitative growth in the WM division.
The GWS Headquarters started with an accurate analysis of the needs of ultra-high-net-worth clients. To ensure sustainable growth of customer value, it strengthened the provision of top-tier asset management services, including optimized customer-centric channel operations, differentiated product and service offerings, and tailored customer experiences. Furthermore, through active collaboration with affiliates within the KB Financial Group, such as banks, asset management, and insurance, KB Financial Group is leading the way in providing the most trusted and highest-level asset management services to customers in Korea.
For customer-centric and customer satisfaction services, a model was introduced where top experts in each field?PB, investment, tax, real estate, legal, and trust?form a team to manage clients. In addition to bank-specialized products such as 'private funds' utilizing various underlying assets like real estate, 'trust products' based on one-on-one individual contracts such as inheritance and gift trusts, and 'ELS variable insurance' that secures both profitability and stability, securities-specialized products are also offered. These include 'Pre-IPO' linked with securities IB (corporate finance), 'structured products' utilizing venture capital (VC), and 'discretionary investment products' such as WRAP.
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Through the 'KB-style Family Office' service, trust solutions are provided that consider 'wealth accumulation, transfer, and business succession' for all of a client's assets, including personal assets, corporations, and foundations. Corporate SOHO and personal loans are also offered on a one-stop basis.
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