NH Nonghyup Bank Launches First Digital-Based ARS Consultation Service in Banking Sector

Conduct Business While Viewing Screen During Phone Consultation Without Separate Membership Registration or App Installation
Reduce Customer Inconvenience by Shortening Complex Connection Steps and Waiting Time

[Asia Economy Reporter Sim Nayoung] NH Nonghyup Bank announced on the 22nd that it has launched the first digital-based ARS consultation system in the banking sector, called 'Digital ARS.'

'Digital ARS' is a digital-based ARS consultation system that allows transactions via mobile web without the need for separate membership registration or app installation during call center phone consultations. When smartphone users call Nonghyup Bank's main number '1661-3000,' they can perform tasks such as accident reporting, inquiries, and other reports through simple identity verification.

The existing ARS (Automatic Response System) had limitations due to its complex voice connection structure, requiring customers to go through multiple connection steps to select the desired service. With Digital ARS, customers can resolve their issues themselves by viewing the screen without waiting for voice guidance or connection to a consultant.

Additionally, this service can be seen as an advanced step beyond the existing 'Visible ARS' service, which shortened ARS steps for telebanking customers.

Bank President Kwon Junhak stated, "Through Digital ARS, we expect to alleviate customer inconvenience caused by long waiting times for consultations and also improve service accessibility for customers with hearing and visual impairments."

This content was produced with the assistance of AI translation services.