"Sharing Community Project Achievements" Korea Tourism Organization Hosts '2022 Ieumdure'
15th Tourism Dure National Conference '2022 Ieum Dure'
Tourism Dure Story Contest winners posing for a commemorative photo. Photo by Korea Tourism Organization
View original image[Asia Economy Reporter Kim Heeyoon] The Ministry of Culture, Sports and Tourism and the Korea Tourism Organization held the nationwide event of ‘Tourism Dure,’ a program supporting the startup and operation of resident businesses, called ‘2022 Eumdure’ on the 15th at JW Marriott Dongdaemun Square.
Tourism Dure is a tourism business community created and managed by local residents themselves. Eumdure is an occasion where Tourism Dure PDs, resident businesses, and local government officials from across the country share the achievements of the year. About 140 participants, including outstanding resident businesses, winners of the Tourism Dure Story Contest, and graduated Tourism Dure PDs, attended the event, which featured an awards ceremony, special lectures, and a forum.
The recipients of the Minister of Culture, Sports and Tourism Commendation for contributions to the 2022 Tourism Dure Development Project are ‘Sambeodeul Cooperative’ (resident business sector) and Jeongseon-gun (basic local government sector). Sambeodeul Cooperative, representing Sejong City as a history and culture-centered Tourism Dure, contributed to revitalizing local tourism. Jeongseon-gun took the lead in developing various tourism contents through cooperation with resident communities, including the resident-led tourism-type flea market ‘Maenggeuljang Rail Market.’
Also, the grand prize of this year’s Tourism Dure Story Contest was awarded to Yeongwol Riverbugging Cooperative, which brought a new breeze of riverbugging (single-person rafting without oars) to Yeongwol, a rafting mecca. The excellence awards went to a total of 10 resident businesses, including △ Geumsan Gatdonut, which dreams of a third life by making donuts using local specialties after returning to farming, and △ Busanjin-gu’s young three-member art crew Shinwonmisang Studio.
Under the theme ‘New Normal, Residents’ Hope,’ the special lecture featured Kim Sungkyu, CBO of ‘Cafe Gamjabat,’ who achieved 10 billion KRW in sales with Chuncheon potato bread, and Kang Kyunghwan, CEO of ‘Village Hotel 18th Street,’ which transformed the entire village of Gohan-eup, Jeongseon-gun, into a hotel operated by residents.
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Additionally, a business consultation session involving consultants specializing in startup, management, and product menu development was also held.
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