Starbucks Unveils 20th Anniversary Planner... 'Winter e-Frequency' Event Begins

[Asia Economy Reporter Moon Hyewon] Starbucks Korea announced on the 15th that it will hold a winter e-frequency event to give away the '2023 Starbucks Planner.'

The event, starting from this day, is conducted by purchasing 17 manufactured beverages including 3 mission beverages (Toffee Nut Latte, Aurora Chamomile Relaxer, Jeju Kumquat Mint Tea, Oat Cream Scotch Cold Brew, Reserve category manufactured beverages) and completing the e-sticker collection to receive the planner.

The event runs until December 31, and the planner is provided on a first-come, first-served basis. When the prepared quantity is exhausted, three free beverage coupons will be given instead of the planner.

Starbucks is also holding an additional accumulation event where customers who purchase mission beverages from this day until the 21st of this month will receive 2 regular e-stickers once per visit, due to the shortened operation period of the e-frequency event.

Meanwhile, Starbucks first launched the Starbucks Planner in 2003, and this year marks its 20th anniversary.

This content was produced with the assistance of AI translation services.