SSG.com Collaborates with SM Town for Wilderness-Themed Event
[Asia Economy Reporter Jeon Jinyoung] SSG.com is collaborating with SM Brand Marketing to target the pop music fandom.
According to SSG.com on the 7th, from 12 PM that day until the next day, they will conduct the ‘SSG Smile Club X SMTOWN Kwangya’ collaboration with SM Brand Marketing.
During the event period, SSG.com will issue a 20,000 KRW discount coupon usable at ‘SMTOWN&STORE’ on a first-come, first-served basis to Smile Club members. Among the membership subscribers who apply, a lottery will be held to provide an opportunity to participate in the ‘KWANGYA@SEOUL’ private tour held on the 26th of this month. Both benefits can be enjoyed regardless of the platform through which the membership was registered.
Customers of SMTOWN & STORE who enter the SSG.com verification code will receive a half-price coupon that offers up to 10,000 KRW discount on purchases over 20,000 KRW and a 1-month Smile Club membership pass. New membership subscribers can enjoy a total of 2 months of free membership, including the 1-month free benefit provided upon registration.
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Lim Jeonghwan, Head of Growth Strategy at SSG.com, said, “We pursued collaboration with SM Brand Marketing to provide broader benefits to Smile Club members,” and added, “In addition to events and promotions, we plan to continuously explore ways to deepen collaboration, such as launching exclusive products.”
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