Goheung-gun Agricultural Products Export Development Team, Effective Export Marketing in Europe
Second Shipment of Goheung Yuja and Ginger for European Export
[Goheung=Asia Economy Honam Reporting Headquarters Reporter Shim Jeong-woo] Jeonnam Goheung-gun (Governor Gong Young-min) announced on the 27th that it held the second loading ceremony for exporting Goheung Yuja and ginger to Europe, specifically the Czech Republic and Italy, at the Duwon Nonghyup Yuja Processing Plant.
This export loading is the second following the export loading of 8 tons of yuja and ginger on October 11, and with 5 tons (1,000 boxes) of yuja and ginger now heading to Europe, it is showing significant export marketing effects.
On this day, Deputy Governor Seon Yang-gyu said, “Despite the economic downturn, exporting Goheung yuja and ginger to the European food ingredient market is gaining momentum in securing sales channels for agricultural products,” adding, “Along with this, we will do our best to support export marketing so that seafood such as Goheung gim and miyeok can also secure sales channels in the European market.”
Shin Seon-sik, head of Duwon Nonghyup Fresh Food Cooperative, said, “It is very meaningful to supply yuja and ginger, representative agricultural products of Goheung, as food materials to Europe’s Czech Republic and Italy,” and added, “We will expand contract farming with yuja and ginger producers to increase farmers’ income.”
A county official said, “We will do our best to secure domestic and international sales channels by developing various products that can increase added value, such as yuja beverages and yuja collagen, as well as yuja and ginger food ingredients.”
Meanwhile, the ‘Goheung-gun Agricultural Products Export Development Team,’ led by Governor Gong Young-min, conducted a business trip for 6 nights and 8 days starting September 17 to four European cities including Plzen and Prague in the Czech Republic, and Milan and Rimini in Italy, where they signed export agreements worth a total of 5.3 million dollars (76 billion KRW) and established cooperative relationships with major global European distributors, achieving significant results.
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Goheung=Asia Economy Honam Reporting Headquarters Reporter Shim Jeong-woo hss79@asiae.co.kr
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