From Trot Singers to the 'Gangaji Uijawang'... "Challenges of Female Young Entrepreneurs"

Yeogyeonghyeop Holds Induction Ceremony at 'Women CEO Management Training'
Utilizing Diverse Experiences Such as Equestrian Major and YouTuber to Start a Business
"K-pop Development" and "One-Person Business Platform" Aspirations Expressed

Six young female entrepreneurs who joined the Korea Women Entrepreneurs Association are taking a commemorative photo at the Ulsan Exhibition & Convention Center on the 26th. (From left) Binna Kang, CEO of Dineer; Seongyeon Park, CEO of Odyssey Lab; Jisoo Kang, CEO of Sorella House; Miri Kim, CEO of Iyubox; Ara Kim, CEO of Luxpo; Hongju Park, CEO of Prelude.
[Photo by Yeogyeonghyeop]

[Asia Economy Reporter Kim Bokyung] "I want to be a role model for women who hesitate to re-enter society due to career interruptions despite diligently working on self-development." (Kim Bitna, CEO of Dineer)

"It would be great to create more IR competitions for investors and mentoring opportunities with senior companies for women entrepreneurs." (Park Hongju, CEO of Prelude)

Six promising young women entrepreneurs gathered in one place. They graduated from the Youth Startup Academy (Cheongchangsah), operated by the Small and Medium Business Corporation, and recently joined the Korea Women Entrepreneurs Association. On the 26th, they attended the '2022 Women CEO Management Training' held by the association in Ulsan, where they held an induction ceremony and conducted mini-interviews with reporters.

Kim Bitna, CEO of Dineer, introduced herself as the 'Dog Chair King' while handing out her business card. She creates pet furniture such as dining chairs for companion dogs. After being selected as part of the 12th class of Cheongchangsah, she collaborated with designers to create various products. In July, she showcased new products at a hotel fair and achieved results such as signing a contract to enter Lotte Department Store Gangnam branch. She said, "I plan to develop a dog dining education program to increase consumer engagement."

Park Hongju, CEO of Prelude, is both a trot singer and a CEO. "When the COVID-19 crisis hit, I had to find a way to make a living, so I started a recording studio with an acquaintance I worked with on music," she said. The studio has facilities and technology capable of high-quality sound production compared to other studios, and she has filed a patent for it. She also expressed her ambition to support the development of K-pop by operating a music sample marketplace platform that provides sound samples such as 'drum sounds' and 'guitar sounds' needed for composing.

Kim Ara, CEO of Luxpo, focused on horseback riding clubs, which are still operated manually through phone calls and texts. Majoring in horseback riding, she said, "I discovered problems in the reservation system and horse/member management and decided to start a business." Her horseback riding platform 'Malta' has about 14,000 members and occupies more than 10% of horseback riding clubs nationwide. She hopes that digitizing the analog system will accelerate the growth of the horseback riding industry.

There is also a case of transformation from a YouTube creator to a businesswoman. Kang Jisoo, CEO of Sorella House, is the person in question. CEO Kang achieved over 2000% of her Wadiz crowdfunding goal with 'Healthy Pleasure Food,' which captures both health and enjoyment. She said, "I secured subscribers through a YouTube channel posting diet and beauty tips, naturally forming a fan base," and introduced, "The characteristic is building a bond and trust with consumers and creating products together."

Kim Miri, CEO of Iyubox, is a nutritionist with 10 years of experience and a mother of two children. She decided to start a business after seeing her children refuse to eat vegetables and show picky eating habits. She said, "I want to give children the experience that vegetables can be delicious and parents the experience that cooking is convenient." She manufactures vegetable convenience foods and provides subscription delivery services. Kim said, "Through Cheongchangsah, I had the opportunity to mass-produce prototypes," adding, "Compared to before entering, sales have increased more than tenfold."

Park Sungyeon, CEO of Odyssey Lab, operates 'Jikyeo Jeomju,' a platform that supports online marketing for one-person businesses. Currently, she collaborates with small business owners selling goods in traditional markets such as Inheon Market in Gwanak-gu and Dokkaebi Market in Nowon-gu, as well as online. Park expressed her intention, saying, "I want to grow into a comprehensive service platform for one-person entrepreneurs in the future."

Meanwhile, the Korea Women Entrepreneurs Association plans to increase contact points with young entrepreneurs to revitalize the association's atmosphere and expand opportunities for intergenerational communication. Recently, by signing a memorandum of understanding (MOU) with Cheongchangsah, six young female CEOs who graduated from Cheongchangsah became association members.

At the event, along with the induction ceremony for young female CEOs, a sponsorship fund of 50 million won was raised to foster future women CEOs, and scholarship certificates were awarded to students of women’s specialized high schools. Lee Jeonghan, president of the Korea Women Entrepreneurs Association, said, "I am pleased and proud that women startup CEOs are joining the association," adding, "I want to cultivate female entrepreneurs who can be active in the global market by fostering entrepreneurial spirit from high school."

This content was produced with the assistance of AI translation services.