Ceragem Collaborates with Kyobo Life to Build a 'Digital Health Promotion Platform'
Ceragem and Kyobo Life Insurance officials signed a strategic business agreement to collaborate on building a digital health promotion platform.
View original image[Asia Economy Reporter Choi Dong-hyun] Ceragem announced on the 24th that it will embark on discovering new business models based on digital healthcare platforms such as Employee Assistance Programs (EAP) for corporate workers in collaboration with Kyobo Life Insurance.
Through this agreement, Ceragem will jointly plan and develop with Kyobo Life Insurance a service that links the EAP application with Ceragem healthcare appliances by utilizing healthcare expertise related to musculoskeletal disorders.
EAP is a program through which companies comprehensively support solutions for various factors that may affect workers' productivity. Previously, mental care services such as personal counseling or stress consultation were the main focus, but recently, with the enforcement of the Serious Accident Punishment Act and increased interest in employee welfare, the scope has expanded to physical health management, and digitalization is actively progressing.
In addition, Ceragem, Kyobo Life Insurance, and Kyobo Lifeplanet plan to collaborate on planning and developing insurance products related to musculoskeletal disorders, creating digital healthcare experience spaces, and developing digital healthcare business models from a long-term perspective.
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A Ceragem official said, "We are very pleased to have the opportunity to collaborate in various fields such as digital healthcare with Kyobo Life Insurance Group, a leading domestic life insurance company with abundant service capabilities," adding, "We will strive to actively utilize Ceragem's healthcare technology capabilities and expertise to provide various services that can improve consumers' quality of life."
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