Lang&Lu supporters are enjoying the after party.

Lang&Lu supporters are enjoying the after party.

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[Asia Economy Reporter Jeon Jinyoung] Lotte Tour Development held the ‘Lang&Lu Trip,’ an invitation event for supporters of the Lang&Lu brand, which is housed in Han Collection, at the Jeju Dream Tower Complex Resort over two days starting from the 21st. Lang&Lu is a domestic fashion brand gaining attention for its colorful hues and unique silhouettes.


According to Lotte Tour Development on the 23rd, the event featured nine Lang&Lu supporters, including the brand’s lead designers Park Minseon and Byun Hyejung, as well as well-known influencers such as models and actors. Centered around the fall collection, the event took place at the Grand Hyatt Jeju and included lifestyle-themed fashion experiences such as a champagne party and a pajama party.


The supporters enjoyed a leisurely fashion trip, wearing Lang&Lu’s new season items including the ‘Seohayan Exclusive Line,’ dresses, and tweed jackets, while dining and attending an after-party on the top floor of the Grand Hyatt Jeju, taking in panoramic views of the Jeju sea and cityscape.



Lotte Tour Development stated, “This event was prepared as part of K-fashion incubation by Han Collection, the only K-fashion mall in Korea, amid the full-scale reopening atmosphere.” They added, “We plan to continue exploring various ways to collaborate with tenant brands, such as invitation events at Jeju Dream Tower and launching collaborative products.”


This content was produced with the assistance of AI translation services.

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