KOTRA, K-Edutech Export Exhibition from 22nd to 24th

"Creating Overseas Business... Participation of 50 Domestic Companies"

Exterior view of KOTRA headquarters in Yeomgok-dong, Seocho-gu, Seoul. (Photo by KOTRA)

[Asia Economy Reporter Moon Chaeseok] KOTRA announced on the 21st that it will hold a two-day online export consultation meeting during the three-day Korea representative Edutech exhibition, '2022 Edtech Korea Fair'.

Now in its 17th year, the exhibition will be held for three days from the 22nd to the 24th under the theme 'Edutech, the Beginning of the Digital Transformation.' It is centered on the most notable content in this year's education industry, such as Artificial Intelligence (AI) and the Metaverse.

The export consultation meeting, in collaboration with the Korea Edutech Industry Association, will take place over two days on the 22nd and 23rd. It has attracted 23 prominent buyers mainly from advanced countries like the United States and from China and Vietnam, where demand for educational content is increasing.

In particular, this year, with the global trend of significantly lowering the age at which children enter tech education such as coding, educational technology that integrates digital technology is expected to attract buyers' attention. Fifty companies specializing in modular assembly teaching aids for coding software and AI education will participate. Based on a prior demand survey of participating companies, 1:1 business video consultations between overseas buyers and domestic companies will be conducted.

A representative from RoboThink LLC, a U.S. educational franchise buyer attending the consultation, said, "In the U.S., the number of states mandating technology education including coding is increasing," adding, "We have high expectations for building cooperative relationships through meetings with companies possessing promising technology fields such as AI, big data, and cloud."

Jung Wooyoung, Head of KOTRA's Innovation Growth Division, said, "We hope this event will be actively participated in by domestic and international education companies in the endemic era," and added, "We will support promoting the excellence of 'K-Edutech' in line with the accelerating development of educational technology and help Korean companies lead global education industry trends."

This content was produced with the assistance of AI translation services.