"Americano Delivery Orders Increased During Holidays"

Yogiyo Announces '2022 Chuseok Delivery App Order Trends'

[Asia Economy Reporter Kim Cheol-hyun] It has been found that Americano delivery orders significantly increased during Chuseok. On the 15th, the delivery app Yogiyo revealed this after analyzing order data from the Chuseok holiday seasons over the past three years.

Analyzing the average daily orders by category on Yogiyo during the Chuseok holidays from 2020 to 2022, the number of orders in the 'Cafe & Dessert' category noticeably increased. This year, the overall average daily orders in the 'Cafe & Dessert' category rose by 73% compared to Chuseok in 2020. Since 2020, this category has steadily seen an increase in orders during the holiday period alongside representative delivery menus such as chicken and pizza.

Orders were highest between 1 PM and 4 PM, with Americano being the most popular menu item. Yogiyo analyzed that many customers sought coffee to enjoy a brief rest while preparing holiday meals. Orders from those spending Chuseok alone also contributed. Compared to other categories, there were many orders under 10,000 won.

Yogiyo explained that as the menu options available for delivery orders through the app have expanded, the ordering range has grown beyond representative delivery foods to include various menus. Kim Hyun-deuk, head of Yogiyo's Data Office, said, "While many customers have used the delivery app to conveniently enjoy special dishes after tiring themselves preparing holiday meals, it is notable that the ordering range has expanded beyond representative delivery menus like chicken and pizza to include cafe and dessert menus. Yogiyo will continue to make great efforts to provide customers with diverse ordering experiences."

This content was produced with the assistance of AI translation services.