'MCM X Puma' Limited Edition. Photo by MCM

'MCM X Puma' Limited Edition. Photo by MCM

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[Asia Economy Reporter Song Seung-yoon] MCM announced on the 7th that it will release a limited edition sneaker with high-end sensibility in collaboration with the sports brand Puma.


This collaboration product adds MCM's signature details to Puma's classic footwear line. It features the sporty sensibility and flashy design characteristic of basketball shoes. This is the second collaboration between MCM and Puma.


The collection will be revealed sequentially in three phases. First, 'Show Love' will present the 'Puma Slipstream Lo' product, reborn as a one-of-a-kind MCM edition, on the 8th. The second, 'Show Up,' is scheduled for release next month. It features a unique style with black and white details of the 'Puma Slipstream Lo' enhanced by MCM's dazzling cubic monogram decorations.


The final product to be unveiled is a glamorous reinterpretation of classic items that were active on the court, scheduled for release in the first half of next year. This includes ready-to-wear and attractive, unique editions such as the Puma TRC Blaze Court shoes.



The MCM and Puma collaboration products will be first released in Korea on the 8th, and from the 10th, they will be available at select Puma stores worldwide and luxury distribution partners. The 'Puma Slipstream Lo' will be exclusively sold on Musinsa in Korea and can be accessed through the Musinsa raffle event.


This content was produced with the assistance of AI translation services.

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