The Born Korea Introduces Two Types of Pork Jerky 'Baekpo' Made from Domestic Pork

[Asia Economy Reporter Moon Hyewon] The Born Korea announced on the 2nd that it has launched two types of grilled pork jerky, "Baekpo 2 types (Baekpo Mild, Baekpo Spicy)," to promote the consumption of less-preferred parts of domestic pork.

The new products were planned to stimulate the consumption of the less-preferred part of domestic pork, the hind leg meat. They combine high-quality pork jerky with a secret sauce containing the special recipe of CEO Baek Jong-won, creating an addictive umami flavor.

Baekpo features a clean and savory taste by removing as much fat as possible. Grilled over direct fire, it offers a soft texture and a subtle smoky flavor that differentiates it from dried jerky. It comes in two flavors: the sweet and savory "Mild" with a sweet galbi taste, and the spicy-sweet "Spicy" with added red pepper powder, allowing customers to choose according to their preference. It is perfect as a convenient beer snack or a treat for children. It is available at reasonable prices at CU convenience stores nationwide, except for some locations.

A representative from The Born Korea said, "The new product is made by grilling pork jerky made from carefully selected domestic pork over direct fire and applying The Born Korea's unique sauce recipe to create an umami flavor that never gets boring." They added, "Going forward, The Born Korea plans to expand its range of snack menu products targeting home drinkers, starting with 'Baekpo.'"

This content was produced with the assistance of AI translation services.